the blog
Semi-regular musings on all things marketing, data, product, and business.
How are you preparing for AI? Three questions we're constantly asked
We recently participated in a webinar with our friends at Censia that discussed the role of AI and machine learning in the workplace and what we can all do to prepare for it. We boiled it down into a quick blog post so you can get the gist in just a few minutes
From objective to outcome: Make your data driven projects more successful in 6 steps
We’ve seen data projects go south in a lot of interesting ways; it’s often a combination of great intentions and a misaligned objective, with the wrong data giving you bad insights and just a dash of bad process.